Environmental artwork series
Project overview
Using organic and hand made design motif’s, a soft naturally inspired color palette, & weathered textures we set out to create a unique series of artwork that adds character and personality while not overpowering the architectural beauty of the space.
Casitas is home to a series of beautiful outdoor gardens with seating areas available for creative collaboration. Alongside the beautiful architectural renovations and landscaping design we wanted the mural artwork to be subtle but impactful.
For Garden Verde we drew inspiration from hand painted signage typical in Mexico. We wanted the work to have a sense of weathering and feel like it has lived with the building for some time, careful to not overpower the space with too much contrast or color. We found the perfect balance of subtle expression while serving a double purpose of clearly identifying the space for wayfinding.
We wanted each mural application to have a sense of connection to each other through the rough textural treatment, while at the same time being different, distinct and memorable in their own right. For Garden Azul we leveraged the buildings existing graffiti remnants to contrast painted areas with the raw untreated brick. We aimed to create a rhythm unifying the space using a simple bold motif that plays a supporting role for the beautiful landscaping details of the garden.
Matt Ford, Creative Director at steelwave
Roles
Visual strategy
Mural design
Collaborators
Client:
Steelwave LLC
Mural Installation:
Downtown Daniel
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